Greggs and Just Eat offer pre-loved designer handbags for London Fashion Week

Greggs and Just Eat have teamed up to mark London Fashion Week by combining high fashion with high street value.

By ordering from Greggs on Just Eat, customers can get hold of a genuine designer handbag, previously owned, from one of the world’s most sought-after fashion houses.

Those who secure one will get a luxury accessory from a leading fashion house for the price of a Greggs order.

Each recipient will get a different design, as the bags are second-hand. The campaign describes them as “pre-loved” and says it is celebrating “timeless fashion while giving luxury pieces a second lease of life.”

The offer is available through selected shops, and Greggs says it will run beyond London “across the UK’s most fashion-forward cities.”

Customers who spend more than £20 on a Greggs order through Just Eat between 11am and 1pm on Thursday 17 September will have the chance to receive a bag, on a strictly first-ordered, first-served basis.

Zoe Harris, customer director at Greggs, said: “From Sausage Rolls to statement bags, this might just be our most fashionable launch yet. By teaming up with Just Eat during London Fashion Week, we’re giving lucky customers the chance to bag an authentic designer handbag, proving that great taste doesn’t have to come with a hefty price tag. We’re stitching together the worlds of high fashion and everyday value in a way only Greggs can, for a deliciously unexpected twist on lunchtime.”

Amy Heather, director of strategic accounts and partnerships at Just Eat, said: “Who says a Sausage Roll can’t come with a side of luxury? By teaming up with Greggs, we’ve put a playful and accessible spin on London Fashion Week, giving customers the chance to bag something extra special with their lunch.”