Hg minority investment values Manchester proptech Street Group at over £200m

Manchester property software provider Street Group has secured a minority investment from Hg, an investor in European and transatlantic software and services businesses, in a deal that values the company at more than £200m.

Terms were not disclosed.

Street was founded and is run by siblings and co-CEOs Tom and Heather Staff. It has built an integrated operating system for estate and letting agents, made up of its award-winning CRM (Street.co.uk), the Spectre prospecting and lead-generation platform and a growing set of AI-native products.

These include the recently launched Cortex, which lets customers build and orchestrate their own AI agents.

The company now serves thousands of estate and letting agency branches across the UK and is one of the fastest-growing businesses in UK proptech.

The Staffs remain the majority controlling shareholders and will continue to run the company. Hg's strategic minority growth investment will help the founders speed up product development and expand Street's AI capabilities, as it aims to become the leading software and AI platform for UK estate and letting agents.

Heather Staff, co-CEO of Street Group, said: “Hg understands what we’re trying to build. Since founding Street Group, we’ve been set on giving estate and letting agents better tools to grow their business and serve their clients better, and Hg backs companies with that kind of long-term ambition. Their investment means we can put more into our products, our technology and our people, while keeping the customer obsession that’s defined Street from day one.”

Louis Kinsella, partner at Hg, said: “Street is exactly the kind of business we love to back. It’s a category leader with a technical edge, loved by its customers, and is deeply embedded in their daily workflows. Heather and Tom are an exceptional founding team who have built something rare, combining genuine product innovation with accelerating growth, as the industry moves…away from legacy solutions. We are excited to support the next phase of their journey.”

Conor Stewart, principal at Hg, said: “Tom and Heather have built a fantastic business. The depth and ambition of its AI capabilities and its culture of innovation were clear to see as we got to know the business, and we were deeply impressed by the strength of Street’s technology and product leadership. We see a significant opportunity to build on that foundation, leveraging Hg’s capabilities to help Street accelerate its product development to bring even more value to customers.”