Daily Mail tests AI access controls as it targets 1m digital subscribers
Carly Steven, the publisher’s director of SEO and editorial e-commerce, tells Mark Challinor how AI search, social video and subscriptions fit together.
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Carly Steven, the publisher’s director of SEO and editorial e-commerce, tells Mark Challinor how AI search, social video and subscriptions fit together.
Diageo’s tequila brand has made a five-part social series, ‘It’s Midnight Somewhere’, with Merman and director Madelaine Turner, backed by a US margarita tour.
MLB Players Studio will produce original series for YouTube, Instagram and TikTok, distributed through players’ own channels and sold to brands as a single package.
An analysis of 5,000 TikTok and Instagram creator posts with Daivid finds that the closing seconds of a video matter more than rushing brand assets into the opening.
Jaywing created the social shorts with Box Cat and Them Apples, the comedy company co-founded by Cassetteboy.