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Agencies

VERB co-founder Yadira Harrison tells purpose-led brands to show the receipts

The experiential agency co-founder wants live experiences built into strategy from the start and community treated as a business capability.

By Digital Gossip, 28 October 2026

Campaigns

Berghaus to shift budget towards creators and cut agencies out of community work

Adam Field says the outdoor brand's 2027 community strategy will replace transactional influencer posts with longer-term creator relationships run in-house.

By Digital Gossip, 24 September 2026

Events

GRIT Studios and The Coping take Move a Mile creative festival to Stockport

The free one-mile trail of street art, skating, dance and music follows a Salford edition, with up to 3,000 people expected on 27 September.

By Digital Gossip, 15 September 2026

Opinion

We Are Social’s Mobbie Nazir says Meta settlement will make brands earn attention

Time limits for teenagers could reduce passive scrolling, and Nazir argues brands will need to give people a reason to spend time with them.

By Digital Gossip, 28 August 2026

Opinion

MG Empower says testing ideas on its own brand first sets it apart

Two of its team explain why the agency treats itself as a ‘living laboratory’ for community, creator and experience work.

By Digital Gossip, 18 August 2026

Martech

Community

VERB co-founder Yadira Harrison tells purpose-led brands to show the receipts

Berghaus to shift budget towards creators and cut agencies out of community work

GRIT Studios and The Coping take Move a Mile creative festival to Stockport

We Are Social’s Mobbie Nazir says Meta settlement will make brands earn attention

MG Empower says testing ideas on its own brand first sets it apart

Nasdaq’s Athen Bozoglu says community will set brands apart as AI levels the field

Brands should add to big sporting moments, not crowd them, says Wonderland’s Dave Powell

MBNA becomes first corporate sponsor of Chester Zoo’s Dreamnight

Apply’s Dennis Claus says brands should learn fandom lessons from the Tartan Army

Patagonia’s Pattie Gonia dispute shows the cost of building movements

Nespresso USA’s Jessica Padula says brands can belong to communities without leading them

Salford Lads Club to mark 40 years of The Smiths’ The Queen Is Dead